Discovering and delivering win-win sponsorship and event opportunities.

Amongst the best ways to capitalize on your hard work and on-court success is to acquire sponsorships with a multitude of leading brands. In addition, athletes frequently are invited to participate in events, camps and other activities.

SAC helps discover and secure sponsorships and events that are congruent with your interests and personal values. We take care of the work involved and create win-win partnerships with businesses and your image.


Relaying your story in a compelling fashion

Our Sports Marketing Specialists assist you (and your resulting companies / foundations) in developing a brand that reveals the best of who you are. SAC takes the esoteric elements of you and communicates them in both tangible and non-tangible ways.

These efforts range from creating powerful logos to designing cogent corporate communications that align with your brand messages and identity. SAC will help you create content, identify marketing channels and make your brand presence felt domestically and abroad.


Navigating and dominating social media channels.

SAC is passionate about the opportunities available to athletes via social media. We believe that teaching, managing, and even composing social media for professional athletes and sports organizations is the key to maximizing opportunity and reducing risk for a brand.

Social media is a wonderful way to create conversations and inspire action in others. However, without proper management and understanding, it can cause irreparable damage to an athlete’s career. SAC will help you communicate effective messages and develop strong social media strategies that improve the standing of your brand and the revenue of your companies / foundations.


Creating effective and engaging on-line properties for your personal or professional brands.

SAC professionals develop websites and implement on-line marketing strategies for each client’s personal brand, as well as any businesses, non-profits, or foundations in which our athletes are involved. While being a professional athlete can bring public name recognition, the on-line world lives and breathes a SEO-minded website design that is both effective and user-friendly. Our work includes capturing and representing the client’s brand, delivering a user-friendly site, and making sure that the site maximizes search engine results. We deliver on-line properties that are extensions of our client’s personal brand to tell a story that inspires a user to take action.

SAC also integrates your brand into all your on-line social media platforms—Facebook, Twitter, LinkedIn and more. A solid branding only works if it is consistent. We will be sure to help you find that perfect mix of design and artistry that best represents exactly who you are.


Sharing your professional brand with the world.

SAC’s Public Relations Specialists support our professional athletes’ personal brands and the companies / foundations they develop. For our clients, we provide direct communications with the media, press release services, social media guidance, interview coaching and so much more. In addition, we ascertain speaking engagements and other activities that are tailored for personal brand placement.

Our professionals help our athletes use the best features of their personality and on-court success to drive personal and professional brand development. SAC takes our clients from professional athletes to household names, uncovering countless financial opportunities that are available along the way.


Measuring the impact of your brands / making adjustments to stay on top.

SAC offers both data analytics and Search Engine Optimization (SEO) services. Monitoring the successes and / or failures of your personal brand or your business ventures’ on-line marketing strategies is key to modifying your game plan and maximizing your opportunities. SAC utilizes data analytics to learn about your on-line properties (websites / social media) and adjusts to create maximum opportunities for you as a brand. From identifying the best time to “tweet” to recognizing from where your on-line traffic is originating, we assist you in making the moves that gain the most on-line visibility.

From an SEO perspective, our Specialists have years of experience helping major brands throughout the US achieve optimal on-line search results. By having your sites achieve the highest ranking, you gain more attention, create more revenue and better inspire others to take action.

In summary, if you design a website and work on your social media properties, you want to make sure they are found by as many fans as possible. By using measurable data and applying that information to our SEO marketing efforts, SAC will help you find the best opportunities and increase fan awareness (and revenue) for yourself and your companies / foundations.

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