About Our Family


SERVICE. INTEGRITY. FAMILY. These three core values encapsulate the heart of SAC Sports Family, LLC. Values embraced by every individual within our organization. Values that guide every action we take on behalf and for the benefit of our athletes – our family. 

Seth A. Cohen founded SAC Sports Family, LLC., and has been a licensed agent (NBA & FIBA) since 2009.  Over the years, Seth has assembled a team of unparalleled professionals; highly experienced individuals who collectively provide a comprehensive range of services. Our Team has been selected specifically for their creativity and commitment – driven to achieve a singular goal: the success of our athletes (both on and off the court). 

As a result, SAC Sports Family, LLC consistently has negotiated stellar and even unprecedented NBA and FIBA Player Contracts for our clients.

In addition, we have secured optimal marketing and endorsement deals with a plethora of brands including, but not limited to Nike, Adidas, Reebok, Under Armour, Land Rover, Kia Motors, Rolex, Panini, Upper Deck Trading Cards, Dick’s Sporting Goods and Champs Sports.

In short, SAC Sports Family, LLC. employs a simple approach for the athletes we represent. Each athlete is unique. Each athlete is family.

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